“So natural and smooth, you’d never guess it was straightened—achieve the lustrous hair you’ve always dreamed of without damaging your hair.”
A Straightening Treatment is a hair straightening procedure that uses gentle chemicals.
We customize the formula to suit the condition of your hair and perform the treatment while nourishing your hair.
This allows us to straighten your hair without causing cumulative damage, resulting in a lustrous, natural look that appears as if it hasn’t been straightened at all.
STEP1
Scalp Detox & Hair Cleansing Shampoo
It thoroughly removes impurities from pores and silicone buildup from the hair.
It helps prevent hair loss and thinning, and makes it easier for nutrients to penetrate the hair.
STEP2
Application of Medication
The thickness and curl pattern of hair vary depending on the section—such as the roots, ends, inner layers, and outer layers.
We carefully apply nutrients and treatments tailored to each specific section.
STEP3
Rinse + Shampoo
We’ll wash your hair using a special shampoo designed specifically for this treatment.
Since your hair is currently in a delicate state due to the treatment we just applied, we’ll wash it gently with a rich lather, using minimal pressure.
This helps balance the moisture levels within your hair, reducing dryness and frizz, and leaving your hair softer and more manageable.
STEP4
Ironing/p>
Use a flat iron to thoroughly straighten your hair.
STEP5
Application of Medication
After using the flat iron to neatly smooth out the flow of your hair, we’ll proceed to both set the style and nourish your hair at the same time.
STEP6
Treatment
We thoroughly remove the fixed chemicals.
We replenish nutrients in the hair and scalp to promote healthy, strong hair. We also restore the hair and scalp to a stable, mildly acidic state.
STEP7
Replenish with 3 types of hair-improving ingredients
・High-Concentration L-Lactone
Anti-aging effects for hair
・Ultra-High-Concentration All-Keratin
Keratin is essential for achieving beautiful, bouncy, and strong hair.
・3 Types of Ultra-High-Performance Chitosan
Forms a protective film on the hair, shielding it from heat and UV rays, and leaving it with a lustrous finish.